跨媒体 kuà méi tǐ

DEFINITIONS

  1. cross-media; relating to the use or integration of different forms of media, such as print, broadcasting, online platforms, etc., to convey content or messages

CHARACTERS

跨 kuà straddle, bestride, ride; carry
媒 méi go-between, matchmaker; medium
体 tǐ body; group, class, body, unit; inferior